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Thursday, March 19, 2009

99 Designs On The Wall...














Recently I've been doing some work through a website called
99designs, a website that connects clients needing design work such as logo design, business cards or websites to a thriving community of more than 30,000 designers. Personally, I've been working with several different businesses that need their branding either redesigned or designed for the very first time.

I find it extremely beneficial to not only participate and - with any luck - win the job, but also to see how other designers think. Seeing how other designers interpret looks, feels and ideas can be extremely beneficial. Not only can it be amazingly inspiring, it's also great to see work that isn't really up to par with your own standards... which is always good for a designer's ego.

The image above is an example of some branding and packaging design comps that I have recently completed for an organic wine company called, "Logical Wine". They felt that it was only logical to use fruits other then grapes to create great-tasting wine. In their words, "Just because a bunch of monks thousands of years ago couldn't find anything else to make their wine with does not mean we can't branch out, when say... pomegranates or mangos are available." Well, I whole-heartedly agree.

As it turns out, they really enjoy the design and are currently working with me to edit it to fit their production abilities and budget. Moral of the story? As designers, we must use all the tools available to us in order to grow and be successful as professional, working artists. 99designs is one of those tools.

>> Visit me on 99designs! <<

3 Comments:

Blogger Victoria said...

Wow, I love this design! Makes me want to try the mango-wine!

March 20, 2009 2:18 AM  
Blogger Christopher Nelson said...

I'm not sure if they're actually going to have mango wine... but I had a mango margarita today, does that count? :)

March 20, 2009 3:10 AM  
Blogger Penelope said...

That sounds delicious... and I love the design!

March 20, 2009 3:49 PM  

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